Currently viewing the tag: "pitching"

While social media is a great tool for disseminating information quickly to a lot of people, it also fuels our gotta have everything and gotta have it now attitude. Remember back when Web pages took a minute or more to load? Now if it takes more than a few seconds we grow impatient and abandon [...]

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Pitching in the 21st Century

On July 5, 2011 By

The days of hammering the phones to book meetings with reporters may not be long gone just yet, but they are dwindling. While the Internet and email have made our lives easier, they have also given us more ways to approach the media. Pitching reporters through email is nothing new, and today, most journalists and [...]

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