Image by Flickr user monkeywobble

PR, Social Media Relations, and SEO for Enterprise IT

For more than 20 years, Sterling Communications has been at the forefront of using public relations to drive integrated communications for enterprise IT — from showcasing the first commercial broadband service to introducing the first managed security and voice services to raising the visibility of the largest SaaS deployment in the world.

Today our services include social media relations, marketing communications, search engine optimization, and web design. Whether  for the enterprise, telecom, the channel or direct to the consumer, we know how to get attention for services.

Featured Markets and Select Clients

    • Web, Application and Software Development — Actional, Fortify Software, Interwoven, Merant, Mu Dynamics, ParcPlace Digitalk, SOASTA, TriNet, Visual Edge Software
    • Business Intelligence and Data Management — ADP, Attensity, Business Objects, Clickability, SDL, Tableau Software, Universal Mind
    • Cloud Services and Infrastructure — ClearPath, Clickability, CoSine Communications, Electric Cloud, FrontBridge Technologies, iStreamPlanet, Mitel, Mu Dynamics, Juniper Networks, PlanetWeb, Sentilla, Sylantro Systems
    • Data Center Applications and Infrastructure — BT, Mitel, Juniper Networks, Procera Networks, Sentilla
    • Data Mining — Portola Dimensional Systems, Tableau Software, Universal Mind
    • Enterprise Mobility — Aruba Networks, InnoPath, Mitel, Mobilisafe, NETGEAR, Wavion
    • Video, Unified Communications and VoIP — Mitel, ColdSpark, ShoreTel, Sylantro Systems, VideoTele.com, Harmonic, BBC Technology, VPacket
    • Network Infrastructure and Management — Aruba Networks, Coyote Point, Fujitsu Personal Systems, Harmonic, Hitachi Internetworking, Juniper Networks, NETGEAR, NetScreen, ShoreTel, VPNet
    • Security — Aspelle, eEye Digital Security, Fortify Software, FrontBridge Technologies, Intoto, Juniper Networks, NETGEAR, NetScreen, SafLink, Sanctum, ScanSafe, VPNet
    • Social Media — Attensity, Prosodic
    • Storage — ADIC, ECCS, Hifn, NETGEAR, Storage Dimensions, Zitel
    • Virtualization — BT, Mitel, Juniper Networks, Sentilla

Image credit: Steve A.

 

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Public Relations

Public Relations

  • — Communications strategy
  • — Messaging and positioning
  • — Media and analyst relations
  • — Speaker placement and training
  • — Business and technical writing
  • — Tour and event management
  • — Press conferences
  • — Competitor research
Web Development

Web Development

  • — Website audits
  • — Information and UI design
  • — CMS development
  • — Copywriting and blogging
  • — Search engine optimization (SEO)
  • — Podcast and webinar development
  • — Video and animation production
  • — Screencast recording and editing
Social Media

Social Media

  • — Strategic program development
  • — Social media listening outposts
  • — Twitter network management
  • — Facebook page creation
  • — Community management
  • — Wikipedia maintenance
  • — Keyword research
Internal Communications

Internal Communications

To help clients undergoing significant growth, corporate culture changes or shifts in their strategic business direction, Sterling designs and manages internal communication programs that leverage the efforts of PR, AR, IR, marcom, and employee communications professionals.

Marketing Communications

Marketing Communications

  • — Marketing research
  • — Graphic and interactive design
  • — Advertising copywriting
  • — Speechwriting
  • — Presentation design
  • — Trade show support
  • — Identity design
Global PR Management

Global PR Management

When the need arises, Sterling Communications manages global PR programs for high-tech and cleantech enterprises. We work with a community of like-minded, independent technology communications consultancies in the Americas, EMEA, and APAC.