How would a respected manufacturer of networking not known for consumer mobile handsets get the attention of major news organizations at the largest consumer eletronics show in the world? More importantly, could Sterling pull everything together in time?
We had been very quiet in the market. Sterling's senior team worked with us on developing strategic messaging, helped us with our positioning and basically put us back on the map. — Michelle Pampin, PR Director, Harris Corporation
PR News: "Sterling Communications' employee track record is ... well, sterling ... having never recorded a single layoff in [its] 20-year history."
Sterling Communications will spearhead the organization's global media and analyst relations, event promotion, and social networking initiatives.
PRSourceCode study places Sterling Communications in the top five agencies for second time in three years.
